Close-up of the lowercase letters spelling 'eckwi' in a pixelated font.

Branding
Illustration
Packaging

EcoKiwi creates sustainable, functional products that make a big impact through small daily changes — from what we make to how we make it, always reducing our footprint and giving back to the community.

Brand Icon


The kiwi was chosen as the brand’s protagonist to represent nature, protection, and balance. Its calm and friendly presence reflects EcoKiwi’s commitment to sustainable living, turning small everyday actions into meaningful environmental impact.

Logo featuring a stylized green hummingbird and the word "ecowiki" in a pixelated font.
EcoKiwi Cedar Bundle box featuring green packaging with illustration of a kiwi bird, and surrounded by cartoon trees, flowers, and a butterfly, along with a QR code and text promoting the product as eco-friendly and pest-free.

Packaging Design Style


The packaging was designed as a flexible pattern system to ensure consistency across all boxes. Using EcoKiwi’s natural color palette, the design stays clean, calm, and objective, while subtle hand-drawn illustrations add warmth, fun, and a cozy, nature-inspired feel.

Package of eco-friendly cedar wood balls, some wooden balls in front, a thank you note for purchase, and eco-loving stickers.
Illustration of three pieces of wood with a sprig of green leaves, and a small insect with a crossed-out symbol indicating pest control.
Illustration of three hummingbirds with green bodies and long beaks, each on a different colored background: light green, dark green, and blue.

Color Palette
The color palette is rooted in nature, using layered shades of green with forest green as the main tone, supported by lighter greens and a deep ocean blue. These colors reinforce EcoKiwi’s natural values while blending seamlessly with the kiwi icon, creating an authentic, calm, and trustworthy visual identity.

Closet with white and light green shirts hanging on wooden hangers inside a wooden wardrobe. An icon of a bug with a strike through symbolizes bug-free or insect-resistant.
Series of four illustrated moths or butterflies, with the first one crossed out.

Moth Repeller Design


The moth repeller was designed with a soft, illustrated approach to turn a functional product into a friendly, approachable solution. Using simple illustrations, the design communicates protection and care in a calm, non-toxic way, aligning with EcoKiwi’s sustainable values while fitting naturally into everyday home spaces.

Brand & Packaging Overview


The EcoKiwi brand and packaging use sustainability as a design context, expressed through calm visuals and consistent systems.
A natural color palette, repeatable patterns, and the kiwi icon create a clear, approachable identity that fits naturally into everyday life.

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